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You've probably heard the term "phishing" before, but would you recognize one if it landed in your inbox? If you're not sure, you're not alone. Phishing emails are designed to look legitimate, and they're getting more convincing every day.

The good news? Spotting them doesn't require a background in cybersecurity. It’s all about knowing what to look for.

Join Catharine and Dave, Jane’s very own Sr. Manager of Privacy and Compliance and Sr. Cyber Security Manager for a 30-minute session on how to recognize and respond to phishing emails. They'll walk through what phishing looks like in real life, share common examples, and offer simple, practical steps you can start using right away.

We'll keep things clear and totally beginner-friendly so you can confidently share what you've learned with your team.

In this session, you'll learn how to:

✅ Recognize the signs of a phishing email

✅ Respond confidently if you or a team member clicks something suspicious

✅ Build simple, everyday habits that help your clinic stay alert

✅ Talk to your team about phishing in a way that's helpful, not stressful

Can't make it live? No worries. Register, and we'll send the recording straight to your inbox.

If you caught our Data Privacy Day session in January, think of this as the next step.

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​There's a version of practice ownership that sounds pretty appealing: more flexibility, more freedom, more control over your schedule. And while all of that can be true over time, the early years often look a little different. The learning curve can be steep, decisions come at you quickly, and the hours don't always feel lighter right away.

​In this Behind the Practice session, Dr. Kyle Richmond joins us for an honest and encouraging conversation about what it looks like to grow into sustainable practice ownership. He'll walk through the skills that tend to make the biggest difference along the way, like managing your time well, learning to delegate, and leading with intention, and how those skills develop through experience, one step at a time.

​You'll also hear how tools inside Jane, from scheduling and staff permissions to reporting and task management, can support the systems that help ease your mental load and keep things running smoothly as your practice grows.

​Whether you're in your first few years of ownership or thinking about what the next stage looks like, this session is a great reminder that growth is less about things getting easier and more about feeling more confident in how you navigate them.

Marketing is one of those things that always feels like it should be simpler than it is. You know it matters, you know you should be doing more of it, but between seeing patients and running the day-to-day, it's easy for it to fall to the bottom of the list.

​In this session, Dr. Manju Asdhir, DC, with Clinic Accelerator, will share the marketing framework she uses with clinics to help bring more consistency to how they attract and retain patients. She'll walk through five core marketing areas, from patient lists and specialty programs to community outreach, targeted campaigns, and using tools like ChatGPT to help create marketing content, and talk about how they can work together over time.

​You'll also hear about the kinds of daily and weekly actions that tend to move the needle, how to think about setting realistic goals for your marketing efforts, and how tools inside Jane can support the work you're already doing.

​If you've been looking for a starting point or a more structured way to think about marketing your practice, then this is the session for you.

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You know your practice does great work, but when it comes to putting that into words, visuals, or a brand that actually feels like you, it can be hard to know where to start. And if you've ever looked at another practitioner's polished Instagram or website and thought, "How did they figure that out?" you're not alone.

​In this Ambassador Office Hours, host Allie Joy is joined by Alicia Murray and Melanie Emlyn for a real conversation about what branding actually means for practitioners, and spoiler, it's about so much more than a logo. Together, they'll talk about how to uncover the feeling you want your brand to create, how your personal story can become the most powerful tool in your marketing, and how getting clear on your values can guide every decision in your business.

​You'll hear how Alicia helps practitioners move past generic, forgettable marketing by mining their own journey for the stories that make clients say, "finally, someone who gets it." And Melanie will share how leading with your values keeps your brand grounded, authentic, and sustainable, even when business gets busy, and decisions start piling up.

​Whether you're building your brand from scratch, thinking about a refresh, or just want to feel more confident in how you show up online and in your community, this session will give you practical ideas you can start using right away.

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Growing a clinic is exciting, and with the right foundations in place, it can also feel sustainable and rewarding as you look ahead.

​In this Behind the Practice session, host and Jane Ambassador, Genevieve Drummond, is sitting down with Dr. Hester Potts, clinic owner and the chairperson for the Alliance for Chiropractic, for an honest conversation about what it really looks like to scale a chiro or physio clinic thoughtfully. Whether you’re running a single location or managing multiple practices, this session is about the systems, decisions, and mindset shifts that help clinics grow without sacrificing clinical standards, team culture, or your free time.

​Dr. Hester Potts will share insights from building and operating thriving practices across both the UK and Canada, including how putting the right foundations in place and using tools helped create clarity, consistency, and breathing room as the business grew.

In this session, we’ll be focused on what’s worked, what’s evolved over time, and the lessons Dr. Hester Potts learned along the way to two practices an ocean apart. We’ll discuss how clinic owners can move out of the constant day-to-day firefighting and into a more strategic role in their practice.

​If you’re curious how other clinic owners have approached growth, and want real-world insights you can reflect on and apply in your own way, then we’d love to have you join us for this session.

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Many practitioners spend their careers caring for others while feeling unsure about their own financial picture. This Behind the Practice session is designed for clinic owners and practitioners who are just starting to look at their numbers and think more intentionally about money.

​Join Robin Valadares, PT and Certified Financial Coach, and Genevieve Drummond for a supportive, high-level introduction to simple financial frameworks that can help you feel more confident and in control. Together, they will walk through how you can approach income diversification in your field, how to calculate your Freedom Number and how to use Jane reports to better understand personal profitability, without overwhelm or advanced financial jargon.

​This session is a great fit if you are early in your financial journey, want clarity without complexity, and are looking for a clear, approachable place to start building a practice that supports both your work and your life.

We’re kicking off a new Clinic Spotlight series featuring real Jane clinics, their stories, and tips you can use in your own clinic.

For our first session, we’re sitting down with Tricia Wright from Arnica Counselling, a counselling practice based in Prince George, BC. Tricia will share what it’s been like rethinking their website and SEO with Jane Websites, and how bringing their website and Jane together supports their clinic as they grow.

Bring your questions. We’ll have time to ask them in a live Q&A.

P.S. Can’t attend live? No problem. Sign up, and we’ll send the recording straight to your inbox.

​AI is showing up everywhere, but what does it actually look like to use it day-to-day inside your practice?

​In this Ambassador Office Hours session, host Allie Joy is joined by Sean Overin and Emma Furze for an honest, practical conversation about how they’re using AI in their own clinics. From creative planning and business insights, this session is focused on how real practitioners and business owners are using AI to save time.

​Together, they’ll share how AI tools can help guide smarter decisions, or be the starting point for marketing and professional learning, while keeping your work human and aligned with your values.

​If you’re curious about AI but haven’t taken the plunge yet, or you’re wondering how others are using it in their own lives and want grounded examples you can apply, this session is for you.

The front desk is one of the most meaningful touchpoints in any clinic. With the right systems and design, it can set the tone for a patient's entire appointment. Many clinics are now reimagining this space in creative ways that support smoother operations, more spacious workflows, and a more welcoming experience for both patients and teams.

​In the first Behind the Practice session of the New Year, Genevieve Drummond is back with Articulate Design co., who will share how clinics are elevating the front desk through thoughtful workflow design, virtual support options, and smart use of physical space.

​Our speakers will walk through what becomes possible when front desk responsibilities are aligned with the right systems.

​Key takeaways include:

​Front desk tasks you can outsource or automate right away, and the immediate benefits to space, flow, and staff capacity.

​Practical design and workflow updates to plan over the next three to six months that will streamline your entry area and strengthen the patient experience.

Join Allie Joy for our first Ambassador Office Hours of the year. In this session, we have a conversation about what our ambassadors are planning for 2026 and the strategies they are focusing on in their own practices. Our speakers focus on what is working and driving their clinic growth. ​

In this session, Allie is joined by fellow practice owner Sarah Peters, clinic director, registered counsellor, and business coach for therapists, along with Chantal Lunderville, medical director, aesthetics and wellness Doctor.

In this conversation, our speakers share social media insights from their own clinics, including what is connecting with patients online, how they are approaching their social content and marketing this year.

If this session sparks some new ideas, grab your pen or tablet and jot down what you want to keep or change in your practice this year. You can download the session worksheet here and start brainstorming.